Bojanowska, Agnieszka, Katarzyna Łukasik-Stachowiak, and Katarzyna Toborek. “Investigating Factors in the Implementation of Customer Relationship Management in Polish Enterprises”. International Entrepreneurship Review 11, no. 2 (June 30, 2025): 105–118. Accessed July 31, 2025. https://ier.uek.krakow.pl/index.php/pm/article/view/2226.